News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

Read More
The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

Read More
How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

Read More

Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

What are you looking for?

Type of Content
Topic
Senate hearing spotlights COVID-related drug, PPE supply chain issues

Senate hearing spotlights COVID-related drug, PPE supply chain issues

CIDRAP, May 21, 2021

This week four experts testified at a US Senate committee about the impacts of personal protective equipment (PPE) and drug shortages during COVID-19, the effectiveness of the Strategic National Stockpile (SNS), and what kind of steps leaders must take to be better prepared for the next public health emergency.

The Economic Factors Affecting Supply, And What They Mean For Businesses

The Economic Factors Affecting Supply, And What They Mean For Businesses

Business West, May 26, 2021

To understand what’s happening in today’s global economy, one UMass economist said it’s helpful to picture it as a grid filled with connected nodes. When one of those nodes — manufacturing, distribution, shipping, you name it — is disrupted, the impact is felt by everyone. These days, those disruptions are occurring across the supply chain, and for many different reasons, causing costs to soar — both for businesses and their customers. It’s a major concern with no simple solution, and some worry that rising prices may derail what is otherwise looking like an economy in recovery.

The government is not asking you to be a vaccine guinea pig

The government is not asking you to be a vaccine guinea pig

The Hill, May 25, 2021

COVID-19 skepticism and vaccine mistrust are ubiquitous. The number of people receiving vaccines each day has dropped to well under 2 million doses from a peak of over 3 million doses in mid-April. As such, the nation is approaching a vaccination wall that will prevent it from reaching the zone of herd immunity, believed to be between 70 to 90 percent of the population protected. The recent announcement by the Centers for Disease Control and Prevention (CDC) that fully vaccinated people can return to pre-pandemic activities without face coverings and social distancing may provide new incentives to get vaccinated. 

Subject Matter Experts in

Supply Chain

View list of experts

Subject Matter Experts in

Healthcare

View list of experts

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

Access OR/MS Today Magazine

Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

Access Analytics Magazine