BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.
On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.
Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?
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The coronavirus cannot keep us stuck in our homes forever. Someday our kids will go back to school, we will return to work, and families and friends will gather once again for birthdays, holidays, weddings and funerals.
In the US, President Trump has said that testing for novel coronavirus infection will be limited to people who believe they may be infected. But if we only test people who believe they may be infected, we cannot understand how deep the virus has reached into the population. The only way this could is if those who believe they may be infected are representative of the population with respect to novel coronavirus infection. Does anyone believe this is so?
Maryland saw its largest daily spike in new coronavirus cases Wednesday with more than 1,000 new confirmed cases announced, as the state’s hospitals brace for a rush of patients.
If you didn’t know what a supply chain was a month ago, you do now. We are feeling them palpably, through strikes of essential workers, surgical mask shortages, and bleak shelves in the paper-products aisle. Anna Nagurney, John F. Smith Memorial Professor of Operations Management at the UMass Amherst Isenberg School of Management, has spent her career studying supply chains and the impacts of disruptions.
While the concept of crowdfunding is still in its early phases of development, a group of marketing researchers have conducted a study that reveals the most powerful drivers behind effective crowdfunding campaigns. According to the researchers, there are three primary mechanisms that serve as the major drivers of crowdfunding campaigns that yield results.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
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