Consumers: Get used to it. The supply chain problem is because you're ordering too much stuff. At least that's the message we're getting. But is the answer to just stop buying so much?
Just when consumers have come to terms with, and have even embraced, online shopping during the pandemic and after, the proverbial rug's been pulled out from under us because of supply chain logjams – and during the holiday season to boot. Investors in the retail space might want to know what to expect for the industry.