BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
An audio journey of how data and analytics save lives, save money and solve problems.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
Explore our resources for multiple topics including:
One of the key ingredients in beer is now in short supply thanks to natural contamination at the source. It’s a story that illustrates the fragility of American supply chains.
Their most damaging aspect was the perception that they created among the public. The good news about the recent attack is how feeble it was and the information it revealed about the perpetrators.
Hurricane Ian inflicted massive destruction across many parts of Florida and the Carolinas. The power of nature dwarfs any destruction that humans can create. In spite of all the carnage that hurricanes produce, early warning and constantly improving forecasting facilitate timely responses that reduce risks and provide early warning to keep people out of harm’s way.
But airport operations unaffected in intrusions that targeted New York, Atlanta, Los Angeles airports as well.
The 2022-23 NHL season is about to begin with 32 teams hoping to win the Stanley Cup in June. But in every team management office, there’s an 800-pound gorilla: the salary cap.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
Access OR/MS Today Magazine
Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
Access Analytics Magazine